Ollies

OLLIES had high-quality products and a loyal niche audience — but the brand presentation didn’t match the power of its ingredients.

The challenge

Elevate OLLIES into a premium, feminine-first skincare brand that communicates purity, care, and design elegance—from first glance to final click.

We redesigned every brand touchpoint—from the logo and packaging to the website, webshop, and SEO-optimized content.

All with one goal:
Make OLLIES feel as beautiful as it works.

Client

OLLIES, Natural Skincare Brand

Technologies

Figma, Adobe CC, Blender, WordPress,WooCommerce, Yoast SEO, Ahrefs

Scope of Work

Full visual identity redesign (logo, typography, colors, symbol), Packaging rebranding for complete product line, UX & UI design for new website and eCommerce experience, WordPress + WooCommerce website development, Full SEO audit & on-page content strategy, Creation of SEO-optimized copy for website & products

Brand Identity Redesign

We reimagined the OLLIES brand around its core symbol: the olive.

Custom-drawn logo symbol inspired by the olive fruit—simple, soft, iconic
Feminine, earthy color palette with natural greens, clay tones & warm neutrals
Elegant serif + soft sans font system
Brand guidelines developed for future-proof consistency

Packaging System

Packaging became the medium for emotional connection.
Designed to be touched, displayed, and remembered.

Premium-feeling layout with high aesthetic value
Clean labels with ritual-based messaging and soft tones
Minimalist, non-invasive visuals—perfect for bathroom counters & flatlays
Olive symbolism subtly embedded into visual language

Website & eCommerce UX

We designed the website to reflect the calm, natural, and intimate feeling of using OLLIES products.

Feminine UX flow designed for mobile-first conversion
Scroll-based storytelling on key pages
Ingredient storytelling blocks and product ritual education
Soft transitions and layout pacing that encourage deeper exploration

WordPress + WooCommerce Development

The website was developed using WordPress and WooCommerce, fully customized to support branding and performance.

Custom front-end development based on Figma design
WooCommerce integration for product management and secure checkout
Lightweight build optimized for speed and mobile experience
SEO-friendly structure and category logic

Brand Experience

OLLIES now lives and breathes as a premium women’s wellness brand:
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Branding that builds instant trust
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Packaging that elevates perception
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Content that educates with empathy
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A site that sells without shouting

Project summary

OLLIES was a great product waiting for the right story.

We helped craft that story—from the logo and packaging to the last SEO keyword.
The result: a natural cosmetics brand that now feels, speaks, and performs like a premium experience.

Let’s work on your brand together!

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