FK Vojvodina

World’s First 3D Digital Trophy Museum Built by GROWWW

Project overview

When FK Vojvodina—a club with over a century of football legacy—wanted to immortalize its history, they didn’t want a typical photo gallery. They wanted something never seen before.

So we built it:
The first-ever 3D virtual trophy room in football history—fully navigable, interactive, and embedded directly into Webflow. From 3D-scanning physical trophies to building a real-time explorable room, we combined advanced tech, emotive storytelling, and cutting-edge Webflow integration into a world-first digital experience.

Client

Client FK Vojvodina, Serbian Professional Football Club

Technologies

Blender, RealityCapture, Figma, Webflow, Spline, GSAP

Deliverables

Brand story, Brand strategy & development, Logo & Visual identity, Products design, UX Design, Advanced Webflow Development

Scope of Work

•⁠ ⁠3D scanning of all physical trophies
•⁠ ⁠Materialization and refinement of digital 3D assets
•⁠ ⁠Custom-designed 3D virtual room modeled for realism and emotional immersion
•⁠ ⁠Development of 360° interactive trophy viewers embedded directly in Webflow
•⁠ ⁠Full visual storytelling experience with scroll-based transitions and intuitive UX
•⁠ ⁠Optimized performance for desktop and mobile navigation
•⁠ ⁠Integration with club history (Bagat) through interactive content layers

The Process

3D Scanning - Each trophy was scanned using specialized photogrammetry rigs—capturing every curve, dent, and shine with surgical precision.
Materialization - After raw scans, we built realistic textures and materials to reflect gold, silver, bronze—and years of legacy.
Room Modeling - We designed a custom virtual room tailored to Vojvodina’s heritage—immersive, minimal, and emotionally rich.
Webflow Integration - No plugins. No external apps. We embedded each 3D trophy directly in Webflow—letting users rotate them 360° on any device. The result: A fast, accessible, media-ready experience available globally.

User Experience

Visitors can now:

Walk through the trophy room in real-time

Interact with each trophy (rotate, zoom, explore)

Learn the story behind each title via scroll-activated storytelling

Explore the club's heritage through visual narrative flow

PR Coverage

This project made history—and media across the Balkans noticed. Covered by: ⁠Kurir, Telegraf, B92, Mozzart Sport, Sportske.net, TV Prva, TV Pink, Hundreds of fan pages & portals.

“FK Vojvodina becomes the first club in the region with a fully interactive digital museum” — Kurir

Project summary

We helped FK Vojvodina step into digital history—by turning a century of trophies into an immersive, interactive experience.
From physical cups to virtual legacy, we merged photogrammetry, 3D modeling, and custom Webflow dev to create a world-first digital football museum.
Not just a website—a legacy platform that showcases emotion, tradition, and technology in one scroll.

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